About me

Digital Marketer Since 2012 🎖️

Specialized in: Performance Marketing Strategies, Digital Branding, Omni-Channel Campaign Management Brands Collaborated with: Apple, TCL, Hisense, Aster Medcity, Aster International, Caritas Hospitals, Edroots International, Desai Homes, Vishraam Builders, and over 80 other projects.

Managed campaigns in: India, UAE, Qatar, Saudi Arabia, Oman, Kuwait, Maldives, UK, Canada, USA, Singapore, Bangladesh, Pakistan, and Sri Lanka Platforms: Meta, Google, Snapchat, TikTok, ShareChat, Hotstar, Spotify, YouTube, JioCinema, DailyHunt Ads, and Offline Screenings Average monthly budget handled: 60+ Lakhs INR

Expertise in

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    Content Strategy

    Develop strategic content for the organic and paid growth of brands.

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    Paid Campaign Strategy

    Experienced in building ROI and ROAS-focused campaign strategies.

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    Social Media Strategy

    Experienced Organic Growth Strategist, generating millions of impressions organically for brands.

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    Growth Strategy

    Helps companies grow by developing and executing strategies to enhance marketing efforts and increase revenue.

Experienced in

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    Meta Ads

    Meta lead generation, branding, engagement, shopping, and website conversion campaigns.

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    Google Ads

    Search Ads, Call Ads, Video Campaigns, Display Campaigns, Performance Max, and Discovery Ads

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    Video on Demand Platforms

    Paid campaigns on Hotstar, JioCinema, Spotify, YouTube, and other Video on Demand platforms.

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    Other Social Media Channels

    Other social media paid channels like LinkedIn, X (formerly Twitter), Snapchat, TikTok, and ShareChat.

Daniel lewis
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Daniel lewis

Richard was hired to create a corporate identity. We were very pleased with the work done. She has a lot of experience and is very concerned about the needs of client. Lorem ipsum dolor sit amet, ullamcous cididt consectetur adipiscing elit, seds do et eiusmod tempor incididunt ut laborels dolore magnarels alia.

Associated Projects

Resume

Experience

  1. Spiderworks Technologies

    Performance Marketing Strategist
    2022 — Present

    Working as a Performance Marketing Strategist, executing campaigns for major clients such as Aster Medcity, Desai Homes, Vishraam Builders, and Edroots International.

  2. Aldous Glare Tech & Energy Pvt Ltd.

    Digital Marketing Executive

    2020 — 2022

    Worked as a Digital Marketing Executive, focusing on paid media and marketing strategies across Meta and Google. Managed campaigns and developed strategies for businesses in Kerala and South India for brands like Apple, TCL, Hisense, Vivo, HP, NVY, Cloudpad, and more.

  3. Freelance Digital Marketer

    2012 — 2020

    Managed social media accounts for 40+ small businesses, creating and executing campaigns on Meta. Worked as a Social Media Coordinator for 40+ Malayalam movies from 2014 to 2020. The COVID-19 pandemic significantly influenced my career transition from freelancing.

Education

  1. Naipunnya School of Management

    2018 — 2021

    Resumed my studies with a B.Sc. in Computer Science. During the COVID-19 period, I attended online classes and secured a job through an online interview. Successfully completed my studies online while working.

  2. KVM Collage of Engineering & IT

    2015 — 2018

    Engineering was my passion because of my love for programming. However, I had to discontinue the course due to personal financial challenges. Although I tried to continue studying while working part-time, it eventually led to me dropping out.

  3. Cherthala South Govt HSS

    2013 — 2015

    Completed my Higher Secondary course in Computer Science. During this time, I managed over 10 projects simultaneously as a freelancer.

My skills

  • Paid Campaign Management
    95%
  • Social Media Management
    90%
  • Content Writing & Graphic Design
    75%
  • Programming & Technical Knowledge
    60%
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Blog